THIS IS PANTONE​:

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Pantone provides a universal language of color that enables color-critical decisions

through every stage of the workflow for brands and manufacturers.

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More than 10 million designers and producers around the world rely on Pantone products and services to help define, communicate and control color from inspiration to realization – leveraging advanced X-Rite technology to achieve color consistency across various materials and finishes for graphics, fashion and product design. Pantone Standards feature digital and physical color specification and workflow tools. The Pantone Color Institute™ provides customized color standards, brand identity and product color consulting as well as trend forecasting inclusive of Pantone Color of the Year, Fashion Runway Color Trend Reports, color psychology and more. Pantone B2B Licensing incorporates the Pantone Color System into different products and services, enabling licensees to communicate and reproduce approved Pantone values and improve efficiencies for their users. Pantone Lifestyle brings color and design together across apparel, home, and accessories.

THIS IS WES ANDERSON:

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Wesley Wales Anderson is an American filmmaker. His films are known for their eccentricity and unique visual and narrative styles.

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Anderson flips color theory on its head. His films frequently depict unfortunate events in “happy” colors. Anderson loves discord—he relishes opportunities to depict sad scenes in comforting hues, often with high saturation (a term that refers to the intensity of the color in the image).